Promoting the company in a social network
Advertising in social networks is a targeted impact on users who are potential buyers. Whether the user belongs to the target audience can be determined from the public information posted on his page. This type of popularization of a product or brand is not entirely customary and is not customary for marketers who prefer traditional advertising methods, because conducting an advertising campaign provides for an active dialogue with the buyer. Analyzing information about users and extracting information about their needs from these data, there is an immediate opportunity to generate content targeted specifically at the target audience and to establish two-way communication, which helps to increase customer confidence. Advertising in social networks makes it possible to attract loyal customers in large numbers, because communication between users of the network involves the active dissemination of information between members of groups and communities. Advertising campaigns of SoftERP clients are conducted in full compliance with all the necessary requirements, therefore the formation of a constructive dialogue with users and loyal customers is conducted in an active mode.
