Grouping products by characteristics
Named filters allow you to create groups of products, based on data on consumer preferences and the relationship of certain parameters. The set of characteristics automatically selects a product, for example, a gift for a wedding or a gift for an anniversary male colleague, which greatly simplifies the selection of goods for a visitor who has not yet specified its purpose and is in the process of choosing. This kind of service allows you to significantly increase the conversion of an online store and organize a quick selection of goods in a certain direction, which is quite convenient for customers. Also, the presence of such a module can promote more active promotion of the site in search engines. Correctly designed pages and correctly filled tags will allow indexing the page for certain search queries and promoting, which will lead to the site of new customers. If you are interested in the technology of using such a module as named filters, you can use the advice of SoftERP specialists who will tell you in as much detail about the future use of this service.